Cherry Equity – can it work for Content?

When I started running daily back in August 0f 2009, I was worried that I wouldn’t be able to keep up the habit.  I had tried running regularly before, but over time I would get lazy.  As a solution, I created an incentive system that kept me from petering out.

I called it Cherry Equity, and how it worked was if I ran twice in a day, once in the morning and once in the evening, I would earn two cherries the following morning.  Actual cherries,  a big bag of them.  If I did really well, I would earn an extra bonus cherry.  On the other hand, if I skipped an afternoon run, I would only get one cherry the following morning, and if I skipped a morning run, I would lose out on the whole reward.  The key to success was the fear of losing out on cumulative rewards.  If I had one cherry after every run, it wouldn’t have been as big a deal to lose the reward after one or the other.  On the other hand, losing out on a reward I had already earned was a drag.

Having come a year and a half of no longer needing cherries to keep up the habit of running, I find I would love to apply the system to writing content.  I am very sporadic when it comes to writing, but with a cumulative incentive system, it could work.  The question is what kind of incentive works well for writing, flavored pens?  I need a real content strategy, and writing twice daily could work but it will hinge on having a real reason to do it.  What’s your reason?

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